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Kavala Collective product interface
Our work / E-Commerce Development

Kavala Collective: surf and swim apparel that shops like a magazine

Resourcifi designed and built Kavala Collective's Shopify storefront for a design forward surf and swimwear brand, pairing editorial lifestyle storytelling with conversion focused merchandising.

Plan your editorial Shopify storefrontSee the outcomes
36% Increase in Mobile Conversion Rate
Stanford DOW Snak King Narda Proximity Learning Nextgen Living University of Guelph Lenze iAutomation Emory University IKEA
600+ projects 95% repeat clients 4.9 on Clutch
Industry
Fashion & Apparel
Engagement
Project Build
Platform
Shopify, Web
Services delivered
4 workstreams
Timeline
Focused build cycle with continuous post-launch work.
The challenge

What Kavala Collective needed to solve.

Kavala Collective wanted a polished editorial-style Shopify storefront that blended visual storytelling with conversion-focused functionality and pre-launch SEO and licensing groundwork.

Goals
  • Translate brand aesthetic into editorial storefront
  • Add upsell and Instagram-feed content sections
  • Run pre-launch SEO and console optimization
  • Provide post-launch licensing and search guidance
The solution

Resourcifi delivered a polished, editorial-style Shopify storefront for Kavala Collective that blends visual storytelling with conversion focused UX.

What we built

The Kavala Collective build, page by page.

01 · Editorial hero and drops

A homepage that launches the new drop

The home opens on the VINTAGE HAWAIIAN surf suit drop with harbor lifestyle swimwear and one Shop New Arrivals call to action.

  • Full-bleed new-drop hero
  • Shop New Arrivals CTA
  • Category shortcut circles
  • Free shipping promo bar
ShopifyCustom UX
kavalacollective.com
02 · Collection and filtering

New Arrivals that are easy to shop

The New Arrivals grid shows surf suits and swimwear with a sort bar, Product and Lifestyle toggle, and availability and color filters.

  • Product, Lifestyle toggle
  • Availability, color filters
  • Two to four-up grids
  • Product count and resets
ShopifyCustom UX
kavalacollective.com
03 · Product detail and bag

A product page built to add to bag

The Aloea Aira Surf Suit page pairs scrollable model views with color swatches, sizes, and a $168.00 Add to Bag plus Buy with Shop.

  • Scrollable model gallery
  • Swatches, size selector
  • Add to Bag, Buy with Shop
  • Reviews and As Seen On
ShopifySocial Integration
kavalacollective.com
04 · Collections and look

Collection pages that hold the brand look

The Kavala swimwear collection lays out the floral-print range in a model-led grid that stays consistent past fifty products.

  • Model-led deep catalog
  • Consistent filters, sort
  • Color, print swatches
  • Refined spacing, type
ShopifyCustom UX
kavalacollective.com
05 · Brand storytelling

A brand section that sells the lifestyle

The Come Explore the World With Us section frames Kavala with a surf-and-travel photo mosaic and gives the Instagram feed a home.

  • Surf, travel photo mosaic
  • Adventure brand copy
  • Integrated Instagram feed
  • Editorial shoppable layout
Social IntegrationSEO Optimization
kavalacollective.com
How we worked

From discovery to a production build.

01

Brand and content discovery

02

Editorial UX architecture

03

Iterative build with launch experiments

04

Post-launch growth support

Resourcifi engineers building the Kavala Collective online store
Outcomes

The numbers the build moved.

1M+
Annual Site Visitors
36%
Increase in Mobile Conversion Rate
26%
Repeat Purchase Rate
The stack

What Kavala Collective runs on.

ShopifyCustom UXSocial IntegrationSEO OptimizationAnalytics & Event Tracking Setup
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Ready when you are

Plan your editorial Shopify storefront.

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