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ScentCo Sell-A-Thon product interface
Our work / Mobile App Development

ScentCo Sell-A-Thon: a social commerce app that turns fundraisers into live selling events

Resourcifi built ScentCo Sell-A-Thon, a native iOS and Android app for fundraising drives, with live auctions, host and viewer chat, in-app checkout, and campaign dashboards that roll every sale into a shared goal.

120% Live event participation growth (Q1 to Q2)
Stanford DOW Snak King Narda Proximity Learning Nextgen Living University of Guelph Lenze iAutomation Emory University IKEA
600+ projects 95% repeat clients 4.9 on Clutch
Industry
Retail & E-Commerce
Engagement
Project Build
Platform
iOS, Android
Services delivered
7 workstreams
Timeline
Iterative build with phased launch and growth experiments.
The challenge

What ScentCo Sell-A-Thon needed to solve.

ScentCo wanted to move fundraising past static order forms and into live, social selling that people actually show up for. The product needed to stream a host, take bids the instant they happen, and roll every sale into a campaign total, all without lag that breaks a live auction. It had to feel the same on iOS and Android, because a sell-a-thon cannot wait for one platform to catch up.

Goals
  • Run live selling events with real time bids and chat
  • Roll every sale into a campaign and fundraising goal
  • Make in-app checkout fast enough to keep buyers in the stream
  • Reward sellers and supporters to drive participation
  • Hold one consistent experience across iOS and Android
The solution

Resourcifi built ScentCo Sell-A-Thon as a native app on both platforms, with a live selling room powered by WebSockets and real time streaming. Buyers watch the host, chat, and bid in one view, and a campaign dashboard rolls fundraising goals, raised value, and rewards into a single picture the whole team can chase together.

What we built

The ScentCo Sell-A-Thon build, screen by screen.

01 · Rewards and campaigns

Rewards that move with every campaign

The rewards screen lists each campaign as a bold card with its invitations, gifts, and reward value, so a seller sees exactly what each drive has earned.

  • Orange campaign cards per drive
  • Invitations sent and accepted
  • Gifts rewarded and reward value
  • Start and end dates per card
Native iOS and AndroidCloud backend
02 · Campaign dashboard

Every sale rolling into one goal

My Campaigns opens on the fundraising goal and a green raised-value donut, with goal, amount raised so far, and dates, so a fundraiser sees momentum at a glance.

  • Our Fundraising Goal ring
  • Raised Value green donut
  • Goal and amount raised so far
  • All campaigns with totals
Real-Time Streaming APIsCloud sync
03 · Live selling room

A live room where bids land instantly

The live event streams the host, shows the current bid and countdown, and runs viewer chat alongside, so a buyer can watch, chat, and bid in the same view.

  • Live video tile of the host
  • Current bid and bidder count
  • Viewer chat in real time
  • One tap to place a bid
WebSocketsLive streaming
04 · Invitations and supporters

Invitations, sent and accepted

The invitations list shows who has been invited to a campaign and who has joined, with avatars and status, so a seller can grow a drive from their own network.

  • Invitations sent and accepted
  • Supporter avatars and status
  • Resend or invite more
  • Counts roll into the campaign
Real time presenceCloud backend
05 · Shop and product detail

A shop with the detail to buy from

Product discovery opens a curated shop, and tapping an item shows photos, price, and details with seamless checkout, so a buyer can purchase outside the live room too.

  • Curated product shop
  • Photos, price, and details
  • Add to wishlist or buy now
  • Seamless in-app checkout
Product discoverySaved payment
06 · My profile and orders

Orders, rewards, and account in one place

Members manage their orders, rewards, payment, and account from a single profile that stays synced across devices, with wishlists and notifications close at hand.

  • Order and bid history
  • Rewards and reward value
  • Payment and shipping
  • Wishlist and notifications
Secure cloud backendCross device sync
How we worked

From discovery to a production build.

01

Discovery

map the live selling, campaign, and rewards logic with the ScentCo team

02

Architecture

design the WebSocket and streaming layer for live bidding and chat

03

Build

ship the native apps, live room, and dashboards together

04

Integration

connect real time streaming, checkout, and the campaign engine

05

Release

launch on both stores and tune for live event load

Resourcifi engineers building the ScentCo Sell-A-Thon mobile app
Outcomes

The numbers the build moved.

120%
Live event participation growth (Q1 to Q2)
The stack

What ScentCo Sell-A-Thon runs on.

Mobile

Swift

Native iOS app and live selling room

Mobile

Kotlin

Native Android app at feature parity

Real Time

WebSockets

Live bids, chat, and presence

Media

Real-Time Streaming APIs

Low latency live video for hosts

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