Muscle Feast: clean, science-backed supplements that convert on trust
Resourcifi designed and built Muscle Feast's high-performance Shopify store for a premium sports nutrition brand, with an informative, conversion-focused buying experience.
Muscle Feast needed a Shopify experience that reflected its commitment to clean, transparent supplements while delivering smart filtering, subscription handling, and mobile-optimized checkout for athletes and fitness enthusiasts.
Goals
Showcase whey, pre-workouts, and recovery supplements
Filter products by category, goal, and ingredient
Operate flexible subscriptions with high retention
Run a fast, secure, mobile-optimized checkout
The solution
Resourcifi designed and built a high performance e-commerce platform for Muscle Feast that delivers a streamlined, informative, and conversion-focused shopping experience.
What we built
The Muscle Feast build, page by page.
01 · Storefront and brand
A hero that puts clean fuel front and center
A FEAST ON EVERY MOMENT hero frames Muscle Feast as active fuel, with a SHOP BY CATEGORY block routing straight to Protein, Creatine, and Carbs.
FEAST ON EVERY MOMENT hero
Crisp Isolate, Creatine shots
Category tiles for fast entry
SUMMERTIME promo bar
ShopifySEO
musclefeast.com
02 · Collection and merchandising
Category pages built to convert browsers
The Creatine collection grids Monohydrate Powder tubs with vegan, keto, gluten-free badges, pricing, and filters by category, goal, and ingredient.
Creatine tubs in clean grid
Vegan, keto, GF badges
Category, goal filters
Summertime sale framing
ShopifySEO
musclefeast.com
03 · Product detail and subscription
A product page that earns the add to cart
The Whey Protein Isolate page pairs grass-fed sourcing with a $134.90 price, 4.85 rating, flavor and size options, and subscribe and save autoship.
Flavor and size selectors
Subscribe and save toggle
Sourcing transparency
Add to Cart, installments
SubscriptionsSecure Pay
musclefeast.com
04 · Protein catalog
A protein lineup that compares at a glance
The Healthy Protein Supplements grid lines up Isolate, 100% Whey, and Micellar Casein with pricing and Add to Cart on every consistent tile.
Isolate, Whey, Casein grid
Pricing on each card
Dosage transparency cues
Quick-add flow
ShopifyCRM Email
musclefeast.com
05 · Brand story
A quality story that backs every purchase
The POWERED BY QUALITY section makes the case for clean, science-backed sourcing with athletes mid-training, reinforcing trust at the decision moment.
